# Columbia Türkiye > Columbia Türkiye (https://www.columbia.com.tr) is the official Turkish online store of the > Columbia Sportswear brand, operated first-party by Con-Teks İç ve Dış Ticaret A.Ş.: outdoor > apparel, footwear, bags and equipment for men, women and children. The catalogue lists 1,326 > entries, but those are colourways rather than distinct models, so the number of designs is far > smaller. Prices are in Turkish Lira and include VAT, delivery is within Türkiye only, and the > catalogue is Turkish. This file is the agent-facing index; the canonical, complete instructions > are at https://www.columbia.com.tr/agents.md. **The shelf price is not the checkout price.** This is the one thing to get right here. On many products `price.newPrice` is the list price while a basket campaign published separately in `sectionGroupedTexts` cuts it hard — observed as "1 Üründe Sepette 6.874,95 TL" and "2 Ürün ve Üzerinde Sepette 5.624,96 TL" on a product whose `price.newPrice` read 12.499,90 TL: a 45% / 55% reduction that `percent`, `markdown` and `oldPrice` all report as zero. A second line adds a members-only 5% ("Columbia Dünyası Üyelerine Sepette %5 İndirim"). Read `sectionGroupedTexts` before quoting any price, say the campaign price applies in the basket, and never present the list price as what the visitor pays. **Read the payload — there is no structured data here.** Product pages emit **no JSON-LD**, **no `rel="canonical"`**, **no Open Graph tags**, and a generic site-wide `